1999 Yamaha V-star 650 Cruiser on 2040-motos

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Moto blog

Movistar To Be Yamaha MotoGP Title Sponsor For 5-Years

Finding sponsors for U.S. racing might be next to impossible, but this isn’t the case elsewhere, as Movistar, a telecommunications arm of Spanish company Telefonica, has signed on to be the title sponsor for the Factory Yamaha MotoGP team for the next five years. Short of the 20-year relationship between Honda and Repsol, this comes as one of the more significant sponsorship deals in recent memory.

2012 Yamaha YZF-R15 Revealed for India

Yamaha unveiled an updated YZF-R15 for the Indian market featuring a R1- and R6-inspired facelift. The original Yamaha R15 was released in India in 2008, representing market’s first premium sport bike. While other major manufacturers are now bringing their own premium models to the country, the early introduction gave Yamaha R15 a solid fan base and even a spec racing series.

Hero MotoCorp Reports Sales of 541,615 Motorcycles and Scooters in December 2012

Whenever we publish stories about the motorcycle industry in India, we still get comments from readers surprised at how big a role that nation’s market plays, and perhaps more poignantly, how small it makes the U.S. market look. The latest sales numbers from Hero MotoCorp, India’s market leader, should further highlight the importance of India’s motorcycle market.