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Kawasaki And Costco Continue Referral Program

Pedestrian Costco members may have seen the Kawasaki motorcycles on display within the giant warehouses. Motorcycle riding Costco shoppers certainly did. The effort is part of referral program originally developed for automobile purchases. And now, after two successful years, Kawasaki and Costco are renewing their partnership.

Kawasaki World Debut At AIMExpo

Kawasaki has chosen the 2014 American International Motorcycle Expo as the venue to make the world debut of a yet unannounced motorcycle model. The model launch will take place at the Orange County Convention Center in Orlando, Florida, this October 16-19.  “AIMExpo demonstrated last year that it can serve as the ideal platform for media and brand activities and Kawasaki will leverage this grand stage to reveal new products, as well as interact closely with dealers and consumers,” explains Kevin Allen, Kawasaki Manager, PR + Brand Experience. “We have some very exciting new product to share and AIMExpo is the perfect place to make these announcements.” Attendees will also witness the North American introduction of all-new vehicles in several categories from Kawasaki. Following the unveilings, all products will then be on full display for all to see inside Kawasaki’s booth (#2165) out on the AIMExpo show floor.  “Kawasaki joins an expanding list of key companies that sees AIMExpo as the perfect means to infuse energy into the powersports business in North America,” says Larry Little, Vice President and General Manager, Marketplace Events Motorcycle Group.

2014 WSBK – Misano Results

Kawasaki‘s Tom Sykes won both races at Misano to stretch his championship lead to 39 points as we pass the halfway mark of the 2014 World Superbike Championship. The reigning champion scored his third double-win round of the season while his teammate Loris Baz added a pair of second-place finishes. David Salom on the Kawasaki’s factory EVO entry was also the top rider in the new sub-class for both races to top off a strong weekend for the Team Green.