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American Honda Played A Big Role In Bringing Nicky Hayden Back To Team Red

In late 2013, American Honda was presented with an opportunity to bring Nicky Hayden back to the Honda family, and renew the relationship that started in 1999 when Hayden was just 17. By retaining Hayden’s services to ride the Honda RCV1000R in the MotoGP World Championship series for the DRIVE M7 Aspar Team in the 2014 and 2015 seasons, American Honda is also now a proud sponsor of the DRIVE M7 Aspar Team. His first MotoGP season (2003) saw Hayden finish fifth in the championship on the Repsol Honda RC211V and win Rookie of the Year honors.

Like Father Like Son

According to Honda's Australian YouTube channel the child riding the Honda CRF50F in this ad is following in his dad's footsteps, as he also rode a Funbike as a child. In the very same back yard that was used for the shoot. After seeing the film crew in action, the child's grandmother announced she had old Super8 footage from 30 years ago which was subsequently used for the opening scene.

2012 Honda Models Announced with Bolder, Newer Colors

American Honda announced four off-road motorcycles and its entry level Rebel cruiser as part of its 2012 lineup. Returning for 2012 are the Honda CRF450X, CRF250X, CRF230F, CRF150F and Rebel, all unchanged except for some color and graphic updates. “This latest release highlights a variety of machines available to Honda customers,” says Bill Savino, Honda powersports press manager.”Here we have a big assortment of off-road machines suitable for the entire family, plus a great beginner bike that has given thousands of street riders a friendly introduction to our sport.