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Harley-Davidson at the 71st Annual Sturgis Rally

Harley-Davidson has announced its plans for the 2011 Sturgis Motorcycle Rally, Aug. 6-13 in the Black Hills region of South Dakota. Scheduled Harley-Davidson activities include the AMD World Championship of Custom Bike Building, the XR1200 Racing Experience, Muscular Dystrophy Association pin sale and custom motorcycle raffle and the Harley-Davidson Ride-In Show.

Harley Riders Wear Pink for Breast Cancer Awareness

The Harley-Davidson family of riders and fans has a promise for women affected by breast cancer: You’re not alone, because we ride with you. These riders and fans added extra horsepower to that promise by raising more than $1 million for organizations that support and empower women affected by breast cancer through the purchase of Harley-Davidson Genuine MotorClothes Pink Label Collection apparel and merchandise. “The brave and courageous women who have shared with us stories of battling breast cancer are the inspiration for the Pink Label Collection,” said Karen Davidson (right), Creative Director of General Merchandise and granddaughter of a Harley-Davidson Motor Company founder.

Easy Rider 40th Anniversary

Peter Fonda, who played Wyatt in the 1969 cult classic, Easy Rider, was in Glendale, CA on Friday to help promote the Blu-Ray release of the film which marks the 40th anniversary.  The movie was scheduled to be shown at the Love Ride event that was canceled this year, instead the film screened at a local Harley-Davidson dealer. One of the film’s main objective was to expose violence and racism in the U.S. in a negative light but instead it seems that it was taken the wrong way with most, glorifying the lifestyle that was portrayed in the film.