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Harley-Davisdon Claims US Market Share Lead for Women, Minorities and Young Adults

For some time now, Harley-Davidson has been trying to fight the stereotyped image of its customer base as being predominantly older, Caucasian males. Harley-Davidson‘s Stereotypical Harley campaign became a big part of the company’s advertising efforts in 2012, featuring real Harley-Davidson owners and showcasing the large diversity of its riders. Fighting against preconceptions can be difficult but Harley-Davidson has some numbers to prove its motorcycles are popular with other demographics including young adults, women and minorities.

Harley-Davidson Financial Services to Refund $228,000 in Settlement

Harley-Davidson Financial Services agreed to reimburse more than 600 customers in Massachusetts a total of $228,000 to resolve a dispute over refunding enrollment fees on loans. Customers receiving financing occasionally pay optional enrollment fees for additional special loan terms. If a customer pays off its financing loan ahead of schedule, they may be entitled to a pro-rated refund on those enrollment fees.

Cool Cycles Ice Cream

John Gibson had a vision 15 years ago to sell ice cream from a motorcycle sidecar, inspired while running as he listening to motivational guru, Tony Robins. After years of experimenting with different bikes and setups, including using the Russian made Ural (he once owned a Ural dealership), Gibson, finally settled on the Honda 750 Shadow and the Harley-Davidson 883 Sportster. The Cool Cycles Ice Cream Company is open for business, the headquarters are located in Tacoma, WA where they will start selling franchises within a 100 mile radius, the Los Angeles area will be next and Las Vegas to follow.