2009 Harley-davidson Flhtcu Ultra Classic Electra Glide Touring on 2040-motos

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Moto blog

AMA Honors Zero and Scot Harden with Bessie Stringfield Award

The American Motorcyclist Association has bestowed a special recognition award to Zero Motorcycles and its Vice President of Marketing, Hall-of-Famer Scot Harden, for their work in attracting new riders and the positive impact they’ve delivered to mainstream media. Harden (pictured above from our recent Zero FX dirt riding review) and Zero were awarded the AMA Bessie Stringfield Award which recognizes individuals who have been instrumental in bringing emerging markets to motorcycling. The award is named after 2002 AMA Hall of Fame inductee Bessie Stringfield, the first African-American woman to ride solo across the United States and a civilian motorcycle dispatch rider for the army in World War II.

The Roadery, A Different Kind Of Motorcycle Tour

Every motorcycle tour company promises to take you to beautiful destinations, but how many offer the same promise on custom motorcycles? The Roadery is that company. Having only been in business a few months, The Roadery, based in Los Angeles, is new to the motorcycle touring business, but it offers its customers the chance to explore some of the most scenic locations in the Western United States.

Zero Motorcycles Launches Dealer Network

Zero Motorcycles announced a new network of eight dealerships as the electric motorcycle company begins the transition from an online-based sales model to a traditional showroom sales model. Until now, Zero conducts its sales over the Internet with the help of a system of Independent Representatives around the country who use a handful of demo models instead of actual inventory to showcase the brand. As both demand and production have increased, Zero is ready to adopt a new dealer-based model.